How a passion for music turned into a global radio phenomenon.
Flavour Radio began as a small community station in 2005, founded by music enthusiasts Michael Thompson and Sarah Davies, who shared a vision of creating a platform that celebrated diversity in sound and provided a space for both established and emerging artists.
Starting with just one studio and a handful of dedicated volunteers, our first broadcast reached only a few neighborhoods. But our passion for quality programming and authentic content quickly resonated with listeners, and within a year, our audience had grown tenfold.
Today, Flavour Radio stands as a testament to the power of passion, perseverance, and community. With over 2 million monthly listeners across traditional radio, digital platforms, and our mobile app, we continue to be driven by the same core mission: to bring people together through the universal language of music.
The principles that guide everything we do at Flavour Radio.
"Flavour Radio exists to amplify the beauty of global cultures by curating diverse, multi-generational content that entertains, educates, and empowers. We provide a dynamic platform for hosts, youth, children, and small businesses to showcase their creativity and enterprises, bridging communities through the universal language of sound."
"To be the leading global voice for cultural unity, where the richness of diversity is celebrated through music, storytelling, and dialogue. Flavour Radio envisions a world where every culture, age group, and small business has a vibrant platform to share their unique stories, fostering connection, understanding, and opportunity across all continents."
We believe in the transformative power of music and its ability to connect, heal, and inspire people across all walks of life.
We celebrate the rich tapestry of musical cultures and ensure our content reflects the diverse world we live in.
We continuously explore new technologies and formats to enhance how people discover and experience music.
We foster meaningful connections among listeners, artists, and our team to create a vibrant global community.
The voices and personalities that bring Flavour Radio to life every day.
Morning Show Host
Wake up with James as he brings you the perfect blend of music and entertainment news.
Jazz Specialist
With over 15 years in jazz, Sophia brings her expertise and passion to every show.
Club DJ & Host
Max brings the club atmosphere to the airwaves with his energetic mixes and vibrant personality.
Talk Show Host
Lisa's insightful interviews and engaging discussions make her talk shows unmissable.
Hear from our listeners and partners about their Flavour Radio experience.